Reebok Flexigon 2.0

By Posted in - Uncategorized on August 2nd, 2019

Reebok Flexigon 2.0 featuring Gal Gadot

Roundhouse Agency asked me to edit/animate/color a couple of massive campaigns featuring Gal Gadot(Wonder Women) showcasing their brands new cross fit shoe. The request was a complex animation that needs to be subtable for a younger demographic audience. One of the biggest challenges of the campaign was matching the look and feel of Gal’s makeup to the print adds. Because of the complexity of the piece, all color needed to be done during the animation phases – so no room to send it off to a color house. After multiple rounds of back and forth – the agency, brand and my team all were extremely happy with the final results.

Talent: Gal Gadot
Brand: Reebok
Agency: Roundhouse
Producer: Stephenie Bitz-Martell
Art Director: Ian Mac
Production/Post: Joshua VP

Screen shot of AE BTS of Animation.

Screen Shot 2019-02-15 at 5.54.29 PM