Columbia’s Tested Tough

By Posted in - Campaigns on October 12th, 2017

“Columbia Sportswear tasked me with creating a series of videos showcasing the amazing talent that work for Columbia Sportswear. “A Life Well Lived” was one of the signature pieces I created for the campaign. Featuring app developer James Kerr, who in the 80’s, solo skied hundreds of miles into Alaska wilderness to make first ascent’s on several mountains in the Denali/Mt. Huntington Mountain Range. During the launch of this series, user engagement and views sky rocketed past all other outdoor sports brands on their Facebook and Youtube channels.”

    A Life Well Lived

Produced: Columbia Sportswear
Athlete: James Kerr
Director/Producer/Editor/Cinematographer/Animator: Joshua VP
Track: Thou Shalt Tremble
Composer: Sons of Pythagoras
Publisher: Extreme Production Music USA
Sound: Extreme Music
Images: Scott Shuey, James Kerr, Scott Woolums, Leigh Anderson, Jamie Kerr, Oca Hoflain
Special thanks: Daniel Green, Scott Trapanier

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Produced: Columbia Sportswear, Andrew Kovelt, Doug Williams
Artist: Macklemore
Director: Jason Koenig
Filmed: Jason Koenig, Joshua VP
Motion: Motion State
Sound: Macklemore
Macklemore: Full Campaign, Full Crew List and Behind the Scenes

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    Tested Tough | Mount Baron

Athlete: Anti Kavala
Directed: Joshua VP
Filmed/Produced: Joshua VP
Location: Annecy, France
Mount Baron: Full Campaign, Full Crew List and Behind the Scenes

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    Tested Tough | French Alps

Athlete: Christelle Bretaudeau
Directed: Joshua VP
Filmed/Produced: Joshua VP
Location: Chamonix, France

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